The Hidden Benefits of Alternative Data & Salesforce
The world of alternative data (or "exotic data") can be mined as a proxy for hard-to-get datasets. Learn where to find it and how to use it to enrich your Salesforce workflow.
Read moreThe Mobile App Data Blog
IAB Categories & Content Taxonomy - Why Do They Matter?
If you're a digital marketer, you want your carefully-crafted ads displayed to the right audience in the right content framework. But how? Enter: IAB Categories & Content Taxonomy.
Read moreEmail Notifications In Salesforce
Stay on top of mobile sales opportunities with our MightySignal Salesforce integration. Set up custom email notifications in SFDC with these easy steps:
Read moreData Products vs. Data Solutions
How did we settle on the "Products" vs. "Solutions" split on our website? Here's where we ultimately landed: Products are ways to view our data, and Solutions are our customer profiles...
Read moreThe Future of MightySignal's Ad Intelligence Product
A customer-driven growth model means being responsive to market signals. CEO Ryan Buckley explains upcoming changes to MightySignal's ad intelligence tool, Parade.
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