May 16, 2016 - New App Report

There were 16,185 new iOS apps released the week 5/5–5/11.

SDKs

On average, a “legitimate” app had 16.4 SDKs. We gauged “legitimate” by an app with seven or more ratings. Two years ago, the estimate was that apps had, on average, seven SDKs.

SDK installs amongst new apps was very similar to last week’s. A developing segment of SDKs is game engines. We tracked the #16 most popular SDK being Unity3d, and the #21 most popular SDK being Cocos2d.

ADS

Here are a just few of the new apps we detected that were advertising. In total, MightySignal is tracking tens of thousands of app advertisements.

Fareness — When & Where to Go by Fareness (first-time publisher)
SDKs include Cordova
iTunes, MightySignal

Romantic Diary: Pure Love by NGames Interactive
SDKs include Appsflyer, Facebook, Bolts, LocationManager
iTunes, MightySignal

Dot Panic! by Minimoga (first-time publisher)
SDKs include Distriqt, Admob, Greensock, Adobe
iTunes, MightySignal

Boom: Music Player with Magical Surround Sound
SDKs include Fabric, Appsflyer, AWS, Flurry, Spotify
iTunes, MightySignal

APP HIGHLIGHTS

A&E Television released Ancient Aliens: The Game
SDKs include Applovin, VXG Mobile Media, Fyber, GameAnalytics, Kiip, Simperium, Snowplow, Adobe, Trialpay, Adobe
iTunes, MightySignal

Playstation released Uncharted: Fortune Hunter
SDKs include Unity
iTunes, MightySignal

Opera Software released Opera VPN: Free unlimited ad blocking VPN
SDKs include Fabric, Facebook, Segment
iTunes, MightySignal

Lush Cosmetics released its first app.
SDKs include Fabric 
iTunes, MightySignal

UPROXX, a news and culture publication, released its first app.
SDKs include Brightcove, comScore, Fabric, Admob, Quantcast, Urban Airship, Videostream
iTunes, MightySignal

USAA released TroopTrax, military history, and quiz game.
SDKs include Amazing Audio Engine, Fabric, Facebook, Google, Youtube
iTunes, MightySignal

Unified Payments, a subsidiary of Net Element (NASDAQ: NETE), released Unified mPOS, a Square competitor.
SDKs include Fabric, Card.io, Lookback, Magtek, Mastercard
iTunes, MightySignal

The New Yorker released Uncovr, an augmented reality app that turns a page into an interactive experience.
SDKs include Qualcomm, Unity
iTunes, MightySignal

CBS Interactive released TrainerPass, providing on-demand, personalized video workouts.
iTunes, MightySignal

The College Board released SAT Score Converter
SDKs include Fabric, New Relic, Adobe
iTunes, MightySignal

Wikia launched a fan app for Overwatch
SDKs include Branch, comScore, Fabric, Facebook, Google, Quantcast, Parse
iTunes, MightySignal

MagicJack released magicJack Connect — Calling & Messaging
SDKs include Applause, Facebook, Google
iTunes, MightySignal

FORTUNE 1000

Disney released Shanghai Disney Resort and Hong Kong Disneyland, 
SDKs include Answers, Baidu Map, New Relic, Adobe
iTunes, MightySignal

Microsoft released Project Finder Mobile.
SDKs include Xamarin
iTunes, MightySignal

Electronic Arts released Bejeweled Stars
SDKs include Fabric, Facebook, Admob, Millenial Media, Unity
iTunes, MightySignal

Trimble Navigation Limited released TIMMS Site Viewer.
iTunes, MightySignal

MightySignals Advanced Ad Intelligence helps you gain further insight into mobile app marketing budgets, user acquisition strategies, and more. This data helps sales and marketing teams like yours generate leads and accurately segment their addressable markets.

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