The Hidden Benefits of Alternative Data & Salesforce
The world of alternative data (or "exotic data") can be mined as a proxy for hard-to-get datasets. Learn where to find it and how to use it to enrich your Salesforce workflow.
Read moreThe Mobile App Data Blog
Mobile SaaS Sales Teams and the Amazon–Whole Foods Merger
In June, Amazon announced its intention to acquire Whole Foods for $13.7 billion . While this isn’t Amazon’s first venture into the $800 billion grocery industry — the e-commerce juggernaut opened...
Read moreLessons Learned From MAU Conference
Two weeks ago, the MightySignal team attended MAU in Las Vegas for the first time. Our goal was to acquire new customers at the conference...
Read moreGauging Mobile Sophistication
In my previous post, I discussed what exactly mobile SaaS sales is . In essence, it’s selling technologies and services (eg. mobile analytics , push notifications , data storage ) to companies who...
Read moreMobile SaaS Sales Defined
In this post I’d like to define mobile SaaS, and in posts to follow, the unique aspects of selling mobile SaaS. Mobile has become the primary way people access the internet, with 2.5B+ smartphone...
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