Sales data starts to trickle in, but you can't help feeling you should be doing more with the data you're receiving. Unfortunately, both the Google Play Store and the Apple App Store hide this data away. At best, it's hard to read, but most of the time, it's impossible to find. Appfigures is an Appstore Analytics program. It provides...
After the DO Global Playstore ban by Google Tech wars turn up their heat this late spring/early summer season. As it escalates, Google bans more app publishers and devices from China. DO Global was at the top of that list.
Rising trade tensions between the United States and China over security issues are beginning to put stress on App and SDK developers. MightySignal dives into the issues surrounding the tensions and how it will affect developers.
Use data to identify quality leads and increase conversions. When you’re able to easily determine which companies are investing in mobile ads and which demographics they’re targeting, you can adjust your pitches accordingly to increase the chances they decide to do business with you.
What is the DrainerBot mobile ad-fraud operation? Oracle has discovered a new pattern in bot activity. The DrainerBot is a data and power vampire that slowly depletes your devices of battery life, while also exploiting their data. While this might sound only moderately to extremely irritating, there is a serious ...
As 2017 quickly winds down, we’re excited to release a new report that documents the fastest-growing SDKs of this year to help app developers understand what technologies are taking off. Last year’s report broke down SDKs based on selected categories (e.g., analytics, monetization), but this year, we’re looking at growth...
In this post I’d like to define mobile SaaS, and in posts to follow, the unique aspects of selling mobile SaaS. Mobile has become the primary way people access the internet, with 2.5B+ smartphone users and growing. With that scale comes a broad spectrum of infrastructure and services to help...