A/B Testing SDK
A/B Testing SDKs allow developers to test different experiences of their apps and determine optimal performance settings. App users are randomly shown different versions, and after enough users, it is possible to tell which version of the app leads to higher conversions. The most popular A/B testing SDKs today include Firebase, TestFairy, and Apptimize.
iOS Apps with A/B Testing SDKs installed
There are 14,636 iOS apps with a A/B Testing SDK currently installed. As of 2020-04-01, a A/B Testing SDK was installed in 11,479 iOS apps. That is a change of 28% over six months.
Monthly installs and uninstalls of iOS A/B Testing SDKs
A A/B Testing SDK was installed in 349 iOS apps and uninstalled from 67 iOS apps last month. That's a net change of 282 apps over the last month.
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